HSBC Private Bank is the marketing name for the private banking business conducted by the principal private banking subsidiaries of the HSBC Group worldwide. HSBC Private Bank, together with the private banking activities of HSBC Trinkaus & Burkhardt, known collectively as Global Private Banking, provides services to high net worth individuals and their families through 96 locations in some 43 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. At 31 December 2008, profits before tax were US$1,447 million and combined client assets under management were US$352 billion.

The HSBC Group
Headquartered in London, HSBC is one of the largest banking and financial services organisations in the world. Its international network comprises some 10,000 properties in 86 countries and territories in Europe; Hong Kong; Rest of Asia-Pacific including the Middle East and Africa; North America and Latin America.

HSBC provides a comprehensive range of financial services to more than 100 million customers through four customer groups and global businesses: Personal Financial Services (including consumer finance); Commercial Banking; Global Banking and Markets; and Private Banking.

The HSBC Group had assets of US$2,527 billion at 31 December 2008, and made a pre-tax profit of US$9,307 million.